MOPAR BULK OIL
QUALIFIER
®

The Mopar Bulk Oil (MBO) program wants to give all FCA US dealers credit where credit is
due! Qualifying dealers will need to hit a $12 or greater ratio of oil purchased through the
program to unique FCA US vehicle identification numbers (VINs).
®

Example 1

(QUALIFIES FOR REWARDS)

If a dealer purchases $2,000 for the current month,

Month 3
Month 1

Month 2

(Current Month)

$2,000

$2,000
500

$2,000

$4,000 for the prior two months, and services 500

=

$6,000
500

= $12

unique FCA US vehicles, the calculation of $12 meets
the $12 minimum threshold per VIN.

(Prior 3 Months Unique FCA US VINs)

Example 2

(DOES NOT QUALIFY FOR REWARDS)

If a dealer purchases $1,000 for the current month,

Month 3
Month 1

Month 2

(Current Month)

$1,000

$1,000
750

$1,000

$2,000 for the prior two months, and services 750

=

$3,000
750

= $4

unique FCA US vehicles, the calculation of $4 does not
meet the $12 minimum threshold per VIN.

(Prior 3 Months Unique FCA US VINs)

ALL MBO product pack sizes and bulk will be included!

Combined Oil Metrics = Oil Penetration
The Oil Penetration target is $12 per unique VIN serviced. It includes all bulk, packaged oil and ATF.
The MBO Oil Penetration qualifier will also be used for Dealer Rewards.
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